From Morocco to China, Bringing the Future Home
Meet Alami, the visionary founder who traveled 10,000 kilometers to discover the future of sustainable mobility and bring it back to Morocco.
From Morocco to China—A Journey of Ambition and Innovation
“Salam Alaykum, friends! I’m Alami, a proud Moroccan who, in 2018, set out for China—a country transforming at lightning speed, leading the world in cutting-edge technologies and finance.”
“I chose China because I wanted to immerse myself in an environment where innovation meets opportunity. There, I completed my master’s in finance at one of China’s top universities, learning from brilliant professors and working alongside visionary entrepreneurs.”
"China taught me how fast ideas can become reality and how bold dreams can reshape entire industries."
Top University
Master's in Finance from China's leading institution
Innovation Hub
Worked with visionary entrepreneurs and brilliant minds
Falling in Love with E-Bikes
“While living in China, I discovered a new passion: the electric bicycle. I fell in love with e-bikes at first ride.”
“They’re quiet, emission-free, and nimble—perfect for weaving through busy streets or cruising along scenic riversides. In a country where efficiency and sustainability are not just buzzwords but daily practice, the e-bike became my trusted companion.”
"It saved me time on my commute, cut my transportation costs to almost zero, and let me explore every corner of the city without the noise or pollution of a car."
Quiet & Peaceful
Silent operation for peaceful commuting
Zero Emissions
100% clean energy transportation
Cost Effective
Transportation costs reduced to almost zero
Bringing the Future of Mobility to Morocco
“When I returned home to Morocco after graduation and a successful stint working in China, I saw an incredible opportunity.”
“Petrol prices were soaring, and we were gearing up to welcome the Africa Cup of Nations and soon, the world’s eyes would be on us for the Soccer World Cup. Tourists and locals alike need clean, convenient transport.”
“Meanwhile, Europe is moving away from fuel-hungry cars, embracing electric mobility and Morocco can’t be left behind.”
"That's why I founded E-Salama."
Our Mission
To make Morocco a leader in sustainable transportation by providing the most cost-effective, safe, and environmentally friendly electric vehicles for every Moroccan family.
Our Culture
We believe in combining Moroccan hospitality with Chinese efficiency, creating a workplace where innovation thrives and customer satisfaction comes first.
Customer First
Every decision we make prioritizes our customers' needs
Innovation
Constantly improving and adopting new technologies
Safety
Uncompromising commitment to safety standards
Sustainability
Protecting Morocco's environment for future generations
Our Core Values
Blending the best of Moroccan traditions with international excellence to serve our customers better
Moroccan Hospitality
We treat every customer like family, providing warm, personalized service that reflects our Moroccan values.
24/7 Support
Chinese Efficiency
Fast delivery, quick service, and streamlined processes inspired by China’s innovation culture.
48h Delivery
International Quality
World-class safety standards and quality control ensuring every vehicle meets global certifications.
ISO Certified
Environmental Responsibility
Contributing to Morocco’s 2030 sustainability goals through zero-emission transportation solutions.
Carbon Neutral
Join the E-Salama Family
Be part of Morocco’s sustainable transportation revolution. Together, we’re building a cleaner, more efficient future for our beautiful country.